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"You wanna know what happens to a snake when a Louboutin heel steps on it? Shut the hell up, or you'll find out."
—Veronica to the Southside Serpents[src]

Veronica Lodge is a main character on Riverdale. She is portrayed by Camila Mendes.

Veronica is a new student at Riverdale High School, who moved from New York to her mother's hometown of Riverdale due to her father's arrest and subsequent incarceration.

Character descriptionEdit

An intelligent, confident, silver-tongued high school sophomore. Veronica moves to Riverdale from New York, eager to reinvent herself after a scandal involving her father.[1]


Early lifeEdit

Veronica grew up in New York with her wealthy parents, Hiram and Hermione Lodge. She lived a life of luxury and fame, and she attended The Spence School. There, she was a cheerleader and a bully. However, this all changed when her father was convicted of fraud and embezzlement. He was sent to jail, and Veronica and her mother were depleted of their fortune and treated to malicious gossip. Veronica was accused of being nothing more than a spoilt, icy socialite, which affected her greatly as she realized it was true. She and her mother left New York for Riverdale to start a new life, with Veronica determined to change her ways.

It's a secret to no one that Veronica was a mean girl back in New York, and while she may have changed her ways, that does not negate all the harm she has done in the past, which she uses as a constant reminder to help her stay on that narrow path of good and right. One year ago, while Veronica was attending Spence High School, she and her best friend at the time, Katy, tormented a fellow classmate named Paige, they even stooped as low as making her drink gutter water. Paige was a misfit and they were "class A brutal bitches". This was the only motive they need to ruin her life. By December, Paige could no longer take the bullying, so she transferred schools and went into therapy.

Season 1Edit

Veronica arrived in Riverdale, with her mother and they moved into the The Pembrooke apartments since it was the only piece of property in her mother's name, and not her father's. They were greeted by the bellman, Smithers, who took their bags to their room. Shortly after settling in, Veronica went to Pop's Chock'lit Shoppe to pick up some burgers and onion rings for her and her mother, who had been craving them all day. While waiting for the food to be prepared, Veronica introduced herself to Archie Andrews and Betty Cooper, who she quickly befriended. The next day, Veronica started her first day of the sophomore year at Riverdale High School, with Betty as her tour guide.

The two made chit-chat before Kevin Keller interrupted them and asked Veronica if it was true about her dad and what happened to their family. Veronica was dismayed to learn everyone knew about the scandal. They bumped into Archie again, and Veronica expressed her attraction for him but put it to the side when Kevin informed her that Betty was in love with Archie. Keen to make friends with Betty, they tried out for cheerleading together, but the River Vixens captain, Cheryl Blossom only allowed Veronica on the team. Veronica stood up for her new friend and refused to join without her, forcing Cheryl to relent.

Season 1 Episode 1 The River's Edge Betty and Veronica in River Vixen uniform

Veronica and Betty after Riven Vixen try-outs

She and Betty bonded over the sadder aspects of their respective family histories; Veronica revealed that she used to be a mean girl like Cheryl and was trying to turn over a new leaf. She then encouraged Betty to ask Archie to the back to school Semi-formal, but Betty's courage failed her and invited him to go with both her and Veronica as friends instead. At the dance that evening, Veronica left Betty and Archie to their own devices, encouraging Betty to make a move. She eventually did so, but Archie did not reciprocate her feelings. At the after-party, hosted by Cheryl, they played a game of Seven Minutes in Heaven. With Cheryl being ht mean girl, trouble maker that she is, she was keen to stir up drama by forcing Archie and Veronica to go in the closet together together.

Though determined not to hurt Betty's feelings, Veronica eventually gave in to the sexual tension and kissed Archie. They returned to the party to discover Betty had fled in distress, and Veronica implored Archie to go after her. A dejected Veronica then returned to her apartment to be comforted by her mother. The next morning, she and her mother stood at the edge of Sweetwater River as Jason Blossom's body was brought to shore with a gunshot wound to his head. [2]

At school the next day, Veronica attempted to make amends with Betty, presenting her with flowers, cupcakes flown in from New York, and a gift certificate to the spa. She pleaded with Betty for forgiveness after kissing Archie, it was such a basic bitch move, and she wasn't sure why she did it, it was like she was the "old Veronica". After smoothing things over, Veronica joined Betty and Kevin at lunch, where she addressed the secret relationship between Kevin and Moose, saying that she shipped it. The three of them sat down with Archie, and insisted that he play them a song to lighten the mood, which he did beautifully, but, it was too much for Betty to bare as she ran off in tears. Though Betty initially accepted Veronica's apology, she seemed to have changed her mind following the incident at lunch, as she struggled to forgive Veronica for what she had done.

Veronica questioned Cheryl's method of mourning her brother's death, claiming that Cheryl was either brilliant or psychotic or both. Still bitter of the kiss at the after-party, Betty defended Cheryl since she wasn't putting on an act, pretending to be a butterfly when she's really a wasp. Veronica sensed the tension between her and Betty; for the record, she only went into the closet with Archie to prevent Cheryl from going in, however, while she may have gone in with the best intentions, it did not end that way. Veronica explained that it wasn't anyone's fault that Archie didn't like her though, that's just the way it was, the people they like often don't like them back, but at least now Betty wasn't pining after Archie in secret. She's okay if Betty never wanted to talk to her again, but Veronica was curious as to why Betty was so frustrated with Archie, and just then they were interrupted by Cheryl, who Betty offered Veronica's other hers-and-hers manipedies.

With a terrible start to the week unfolding before her, Veronica joined her mother as she waited tables at Pop's Chock'lit Shoppe. Archie then entered the diner with a pick up order for him and his father. Hermione recognized him as Fred's son, and volunteered Archie to walk Veronica home, during which, the two of them talked about their mutually strained friendships with Betty. Veronica was back to being the shallow and toxic rich-bitch that ruined everything in her path, which was unfortunate because even though she had just met Betty, she felt they were destined to be best friends, she felt like she just missed the train that was headed to the rest of her life. Veronica advised Archie to give Betty time, and not to despair, as she didn't believe their story was over yet.

The next day, Betty admitted to Veronica that she was right on what she said about Archie, and how him not liking her is no one's fault. Though, Veronica reminded Betty that while Archie may not like her, he does love her, and sometimes a friend is better than a boyfriend, so her mom would tell her. The night of the Pep Rally had come, and River Vixens performed on the field along side Josie and the Pussycats. Thereafter, Veronica comforted a distraught Cheryl after she broke down in tears over her brother's death, and ran off stage, unaware that Betty was behind them watching it all occur. Upon witnessing Veronica's true intentions, Betty, invited her to get milkshakes at Pop's shoppe, where they reconciled their differences and vowed to never let a boy get between them again. They were then joined by Archie and Jughead shortly after. [3]

Succeeding Archie's confession that he was at Sweetwater River on July 4th, and that he heard a gun shot, Veronica wondered if he was currently a suspect, to which Kevin replied that they all were. However, Veronica was the least likely suspect as she lacked motive considering that she was new to Riverdale. Veronica had to pass up binge watching "Making a Murderer" on "Netflix" as she had a date with Chuck Clayton, the Varsity football coach's son, which was the equivalent of dating a Kennedy, but Chuck was also a player according to Betty. Chuck picked her up from The Pembrooke and took Veronica out to Pop's shoppe, where they sat in his car outside the diner and talked about the hurdles that come with being the new kid. Before going on their date, Veronica conducted a fair share of research on Chuck, everything from the dean's list to ivy league aspirations.

Chuck then realized that he'd have his hands full with Veronica, which she thought he was more than capable of handling. The two of them got closer, and had a passionate make out session in his car. The next day, Kevin wasted little time on hounding Veronica over her date with Chuck; while she was psychically attracted to him, Chuck was not the best conversationalist. In passing, Ginger Lopez and Tina Patel asked how was the "Sticky Maple" she received from Chuck on their date, but Veronica was clueless as to what they meant, so Kevin informed her that it was an act of visual slut-shaming in Riverdale. Veronica is neither a slut nor is she going to be shamed by Chuck, so she decided to take matters into her own hands, with Betty's assistance the two ladies would go "Full Dark, No Stars".

Veronica and Betty headed into the boys locker room, where they confronted Chuck about the photo he posted, and demanded that he take it down, but to no avail. Her high-tone and bitch attitude may have worked on the Betas she dated in New York, but it had no power in Bulldog territory. At home, the mean spirited comments from several students on Chuck's post brought Veronica to tears. Her mother entered the room to ask about her date with Chuck, which Veronica was less than forthcoming about, simply stating that Chuck was rotten and not her type. Just then, she received a call from Betty, telling her to come back to the school, where Veronica discovered that she wasn't Chuck's only victim, and Chuck wasn't the only one, there were four other guys on the team who engaged in the same activity.

Veronica listened as Ethel Muggs, a student who had also been lied on by Chuck told her story of how last year in the library, she talked to Chuck for ten minutes and helped him with a math problem. But the next day, he began spreading rumors that they had engaged in sexual acts; enter Cheryl, who rudely interrupted Ethel, and then called them sluts. Veronica then learned that they keep score, each conquest earned them points, they kept track in a secret playbook, unfortunately, they needed proof before they could go to Mr. Weatherbee with this information. Veronica insisted that neither she nor any of the girls were lying, and that even without proof, she promised that Chuck and his posses would face justice. If Cheryl wanted to get caught in that back-draft, all she had to do was refer to any of them as sluts one more time.

That night, after a tip from Trev Brown on the location of the playbook, Veronica, Betty, Kevin, Ethel and Cheryl broke into the school to retrieve it. Inside, Veronica was labeled as being worth nine points; "(New Girl Bonus +1) = 9". At that moment, they all noticed Betty's sister's name in the playbook, Polly Cooper, it was next to Jason Blossom's name. Veronica felt bad for Betty, she wanted to show the taken picture to Weatherbee as proof, but Betty wanted justice, and she had a plan too achieve it. The plan consisted of Betty and Veronica fooling Chuck into coming over to Ethel's house, and through means that were exactly ethical, getting him to reveal the truth about what happened between him and Veronica on their date.

Though Betty may have taken it too far as she entered the room in a black wig, red lipstick, and lingerie, she called herself Polly after slipping Chuck a muscle relaxer and hand-cuffing him up to the rail in the hot tub, forcing him to confess on video. At school the next day, Veronica was pleased with the latest issue of the Blue and Gold, she then confronted Betty on how she became a completely different person last night. Although they took down Chuck and his possess, and got them kicked from the team, how they went about it was wrong. But their punishment wasn't too serve as Hermione negotiated for a lesser sentence. Ethel thanked them for helping, but in actuality, her going on the record made all the difference, making her the bravest of them all, Betty and Veronica said. This is the moment that B & V had forever been forged. [4]

Veronica, Betty, Kevin, and Jughead sat in a booth at Pop's shoppe talking about the closing of the Twilight Drive-In. Veronica thought it was overdue as she didn't believe that anyone still went to drive-ins, when there are more efficient ways of seeing movies in this day and age. Jughead invited them all to closing night, Veronica choices for the final screening was any film involving Audrey Hepburn or Cate Blanchett. Moments later, Archie, Fred, and Ms. Grundy entered the shoppe, Betty mysterious got up, and walked outside the diner to talk to Archie alone, which led Veronica to wonder what they were talking about. Curiosity got the better of her, as Veronica exited the shoppe just in time to over hear that Archie was in a secret love affair with Ms. Grundy, which was scandalous.

Veronica backed Betty up on her stance of Archie and Geraldine's relationship being wrong and illegal, Veronica didn't even know what to call them, asking if Ms. Grundy was his "booty tutor". After Archie explained that Ms. Grundy believed in him when no one else did, she backed off the subject, but not before reminding him that he was in it deep. The next day in the student lounge, even though she couldn't promise him any action, Veronica offered to go to the drive-in with Kevin since he didn't have a date, maybe she'd bring him good luck. Cheryl entered the room with a smile on her face, ready to remind Veronica of her place in the town's social hierarchy, she revealed that Hermione was in a heated discussion with a Southside Serpent outside of Pop's last night. Veronica confronted her mother with the evidence founded by Cheryl, but Hermione assured Ronnie she had nothing to worry about, Serpents may be from the wrong side of the tracks, but Hermione grew up with some of them.

Season 1 Episode 4 The Last Picture Show Betty and Veronica in Ms. Grundy's car

Betty and Veronica in Ms. Grundy's car

Later that day, Veronica and Betty Googled Ms. Grundy, and presented the information they found to Archie, according to them, she didn't exist until a year ago. In spite of Betty promising Archie to let it go, she and Veronica broke into Ms. Grundy's car to find anything that would prove that Grundy wasn't as clean as she appeared. Inside the car, they found a driver's license with the name Jennifer Gibson on it, and a revolver hand gun. Once again, they had approached Archie with information they had gathered, Veronica suggested that he open his eyes to all the evidence but he blew them off, just like before. As planned, Veronica attended the drive-in that night with Kevin, they snuggled up in the back of his father's pick up truck.

As they attempted to enjoy the film, the Southside Serpents became loud and unruly, after Kevin's failed attempt, Veronica threatened to stomp on each one of them with a Louboutin heel if they didn't shut the hell up. Veronica noticed from across the way that her mother was sneaking into an ally with a Southside Serpent, she witnessed an exchange go down between her mother and the gang member. Upon arriving home, Veronica confronted her mother, who claimed she was handling business for Veronica's father. He hired the Serpents to decrease the land's value in order for Lodge Industries to buy it at a cheaper price. What Veronica saw was a final payment for a job well done. Veronica knew this was wrong, but it was the only way for them to regain their former luxurious life style. [5]

As Veronica, Betty, Jughead, Kevin, and Archie sat in the bleacher, she insisted that Betty tell her everything about her upcoming date with Trev Brown. She then inquired about Archie's dating life in the PG (post Grundy) world, but he wasn't concerned with anything other than football. All of them received an invitation from Cheryl to Jason Blossom's Memorial, surprisingly, Veronica was invited as well, despite the current rivalry between her mother and Cheryl's. However, her invitation didn't come without Cheryl's usual level of disdain, and so with Jason's recent passing in mind, Veronica took it upon herself to disregard Cheryl's attitude and extend an olive branch in hopes of avoiding mutual annihilation. Cheryl accepted her hand in friendship as she invited Veronica to sleepover at her place, the night before the memorial.

During River Vixens practice, Veronica spotted Archie in the hallway wrapping his playing hand, she told him that it was his instrument, and that punishing himself was no way to solve his problems. He injured his hand because he didn't know the play, and he didn't know the play because he was working on songs all night with Valerie. Veronica appeared to be jealous of the time he had been spending with Valerie, but she swore that she wasn't, having already been given her Seven Minutes in Heaven with Archie. Alluding to their time spent in the closest at Cheryl's after-party. She finished wrapping his hand, kissed it, told him to take better care of it since it would be worth millions one day, and walked away.

As promised, Veronica slept over at Cheryl's house the night before the memorial, unfortunately, she was forced to endure an awkward diner with the entire Blossom family; Penelope, Cliff and Nana Rose. She thanked the Blossoms for having her yet she wasn't sure why she was the only girl there since it was suppose to be a sleep over. The topic of discussion switched a few times, starting with the introduction of maple into Riverdale, and ending with her father. It was difficult for Veronica to witness Hiran being taken from her, the worst part is about the ordeal was how quickly it took place, she never even got the chance to tell her father goodbye. Later that night, Veronica and Cheryl spent the night looking through an old photo album of Jason, Veronica described him as "crazy handsome", Cheryl agreed, then saying that Jason would've liked Veronica.

She asked why Cheryl invited her instead of Ginger and Tina since they were her best friends, Cheryl explained that Veronica was the only person who came to her aid during the freak out at the Pep Rally. After learning at diner that Cheryl's parents weren't going to allow her to say goodbye to Jason during the memorial, Veronica urged her to do it anyways, she even offered to help write it, and permitted Penelope and Cliff to do their worst. The next morning, Veronica joined her friends downstairs as the memorial was about to begin, days like those would often put things in perspective, at least they were all alive. Though Veronica and Cheryl had earlier planned how the evening would play out, she never expected for Cheryl to enter the room in her all white outfit from the day she and Jason fake his death. Veronica joined Cheryl up on the podium to offer comfort after an emotional eulogy.

Veronica watched from outside Cheryl's bedroom as she was scolded by Penelope for her stunt during the memorial. After a first hand look at the life Cheryl had to endure on a daily basis, Veronica felt bad for her. The incident also reminded her how lucky she was to have a mother like Hermione. [6]

Veronica sat in the crowd as Archie choked during his auditioned for the 75th annual Variety Show. Looking to help out a friend, Veronica first had a chat with Kevin, the host of the event, who she reminded that he had heard Archie sing on numerous occasions, so if Archie had a spot in the show, she'd even sing along with him, if it would help with his stage fright. After school, Veronica visited the Andrews Construction work site only to discover that her mother was kissing Fred Andrews, so immediately following Hermione's arrival home, Veronica questioned if she'd be getting a divorce from Hiram, Veronica's father. She wanted to know what would happen to all of them once he's released from prison, but Hermione didn't have an answer, there was nothing she could do to help Veronica through the situation. The next day, she arrived at school, prepared to rehearse with Archie, unfortunately, he had given her spot to Valerie, which Veronica didn't appreciate, referring to Archie as a "Ginger Judas", and on top of that, she told him about her mother and his dad.

He then offered to give Veronica her part back, which she no longer wanted, instead, Veronica became the latest member of Josie and the Pussycats. At rehearsal, Veronica was more concerned with her phone than she was with the song, she was overwhelmed with stress, that involved both her mother and her father, who she hadn't see in three months. Veronica and Josie would later meet up at Pop's shoppe, and exchanged sob stories. Veronica told her about the intimate moment between her mother and Fred Andrews, the only thing that keeps her going is the thought of her family being whole again, but that all goes away if she tells her father. Sometime later, she was approached by her mother with a motion to award the construction contract to Fred Andrews, when Hiram was arrested, he made Veronica a legal officer of Lodge Industries, meaning her signature is needed to pass the motion.

However, Veronica refused to sign as Hermione refused to stop seeing Fred Andrews. After performing at the Variety show with the Pussycats, apologizing to Archie, and then recording his amazing performance on stage, Veronica would come to learn that her mother forged her signature on the motion for the new development despite their prior disagreement. [7]

Season 1 Episode 7 In a Lonely Veronica 1

Veronica living the American Dream

Veronica initially appeared during a dream sequence of Jughead's, best described as some kind of idealized, make-believe version of the American dream, where she sat across the table from Jughead, the Coopers and Jason Blossom. Outside of the dream, Veronica retaliated against her mother after learning that she forged her signature. Veronica bought a number of expensive items online, and requested that Smithers take them up to her room. At school, Veronica suggested the possibility of moving away from Riverdale as the town didn't seem to be getting any better, she then noticed a moment shared between Betty and Jughead, which Veronica would later come to approve. She then joined in on the search party throughout Eversgreen Forest to find Polly, the party headed East, towards Sweetwater River,as that's the direction Polly most likely would've traveled.

Veronica split off with Kevin, and the two of them discussed the "Cold War" between Veronica and her mother. She hated having to fight with her mother, but that's exactly what she'll do until Hermione admits that she forged Veronica's signature in order to further her relationship with Fred Andrews. It's Hermione's turn to make the next move, however, if she didn't, Veronica would have to force her hand, which she would usually do by going out on a party bender; dancing with her favorite celebrity gal pal (Josie), her best gay friend (Kevin), and dimwitted arm candy (Reggie). The next day in the student lounge, she offered to help Betty and Polly, as the pregnant mother was hiding out in the attic of the Cooper house, with no place to stay. As planned, Veronica went out partying that night, after a brief argument with her mother over the forging of her signature, and the fact that her father would think that she betrayed him.

Veronica, Kevin, Josie and Reggie danced the night away at a club called the Roving Eye. Afterwards, they found a booth and discussed Veronica's current troubles at home. When her father was arrested, the police, lawyers, and courts took everything from them, including the clothes off their backs, but her mother set her down, and told her not to cry because there as one thing that no one could ever take from her, which was her name. However, after being told that no one could ever take her name, that's exactly what Hermione did, like it meant nothing, like it was nothing, like Veronica was nothing. To no surprise, Hermione finally struck back, she cancelled Veronica's credit card, and reported that it was stolen, which was surprisingly a good thing because it meant that she was ready to negotiate. Veronica returned home to a negotiation as she expected, after Hermione laid out her terms, Veroinca stated hers.

Fred Andrews and her mother's relationship could not take place at their home, and her mother would have to tell her father about the forging of her signature. Veronica sat by her Hermione's side and held her hand as they told Hiram over the phone that Lodge Industries was partnering with Andrews Construction. Veronica, Archie, and Jughead joined Betty and Polly as they awaited the arrival of the Blossoms. However, they learned from Cheryl that her parents had no intent of helping Polly. With no place else to go, Veronica and Hermione offered Polly to stay with them. [8]

Veronica, Betty and, Hermione sat in with Polly as she gave her statement to Sheriff Keller of the days leading up to Jason Blossom's death. The next day in the student lounge, Veronica, Betty, Archie, Jughead, Kevin, Cheryl, and Valerie discussed Polly's dilemma, in which the Coopers wanted her but not the baby, while the Blossoms wanted the baby but not her, an impossible situation, Betty remarked. Veronica then recalled an impossible situation of her own, when she was invited to the Vanity Fair's Oscar party and Elton John's Oscar party in the same night, which led her to her next point, that they're current situation wasn't impossible, merely an annoyance. She suggested they host Polly a baby shower, Veronica thought baby steps would be the best way to approach the situation, starting with getting Polly and her parents in the same room, and in a public setting where they couldn't fight. Just then, Alice entered the lounge, demanding to talk to her and Betty.

Turned out that Sheriff Keller had informed Alice of Polly's whereabouts, which Veronica took the blame for since she offered Polly to stay with her and her mother at The Pembrooke. The next morning at breakfast, Veronica and Betty approached Polly and Hermione with the baby shower proposal, which Polly was initially hesitant towards, but eventually warmed up to. In a surprise turn of events, Polly announced that she wanted the Blossoms to attend the shower as well. This subsequently led to a sidebar conversation between Veronica and Hermione, in which she was scolded by her mother for the inevitable blood bath that would ensue between the Blossoms and the Coopers. Hermione found it hard to believe that Alice would even want to come after hearing what they'd told her, which was precisely why Veronica wanted Hermione to have a mother-to-mother talk with Alice.

While Alice had not accepted their invitation, Veronica did inform Polly that she had been invited, and then right before her very eyes, Polly announced Betty as the child's godmother, and so Veronica was thrilled for her. Down at Pop's shoppe, Veronica and Betty learned from Jughead that Moose had been attacked at the SoDale work site, he was fine, but the two thugs responsible got away. That night, as Archie, Kevin, and Moose went looking for their attackers on the south side, the girls (and Jughead) hosted the baby shower, where Veronica and her mother greeted guests at the door. During the gift opening portion of the shower, Archie stormed into the room, and announced to both her and Betty that Jughead's father was a Southside Serpents. And while this news was scandalous, it was Polly's night, so in respect for her, Veronica suggested that the boys check themselves and settle their differences elsewhere. [9]

Lawyers would be visiting that week to take Veronica and Hermione's statements for Hiram's hearing since both of them were set to testify on his behalf. Veronica asked what she was suppose to say if the lawyers asked about her father's embezzlement charges, which Hermione replied to by saying that she would have to stretch the truth. From her mother, Veronica learned that her father knew about the secret affair with Fred Andrews, and that the Blossoms were still looking to gain control of the new land development. To top it off, Fred still had no idea they Hermione and Hiram were the anonymous buyers. Veronica suggested that it was time to tell him the truth, otherwise he would eventually find out on his own considering that Riverdale was such as small and gosspiy town.

Veronica was personally disturbed by Ethel's reading of an exceptionally dark poem, which led her to take a personal interest in the situation. She approached Ethel in the student lounge to inform her that while she was moved by the poem, it was fairly dark and real, leading her to question if everything was alright with Ethel, who explained her parents had been constantly fighting. They would not tell her why, so it was as if something really bad was going to happen but there was nothing she could do to stop it, like watching a slow motion car crash, Veronica said. After hearing Ethel's tragic dilemma, Veronica took it upon herself to cheer Ethel up by inviting her to lunch and pampering at The Pembrooke. Following her chat with Ethel, Veronica explained to Kevin, who she had volunteered to also attend the lunch, that Ethel's poem was a cry for help, the likes of which she vowed she would never ignore.

This was brought on after an incident that happened last year at her old high school, where Veronica and her best friend Katy, terrorized another girl named Paige, which subsequently led to Paige transferring schools and going into therapy. Veronica felt that if she could make Ethel's life even a little bit better, then that's what she was going to do. The group was celebrating Archie's potential invitation to an exclusive summer music program with the help of the Blossoms, which Veronica noted as being terrifying since those type of favors always have a price tag. As planned, Veronica, Ethel, Kevin, Betty and Hermione had lunch the next day, however, Ethel was in no mood to eat as her family was losing their savings and their house. At that moment, Veronica realized that she and Ethel had more in common than she initially thought. They lost their place at the Dakota, and having your life ruined was a terrible experience, but Veronica reminded her that she had her family and friends to support her.

Hermione privately informed Veronica that Ethel's father invested with Hiram, meaning it's possible that he was responsible for the Muggs' misfortune. Veronica exclaimed that they were being kicked out of their home, and that they had every right to testify against her father since this was the risk of investing with him. She asked her mother if Fred could lose everything for doing business with them, but Hermione was not sure, which resulted in Veronica exiting. The next day, Veronica gifted Ethel with expensive clothing and jewelry, the items she was giving to Ethel were first given to her by her father, he would bring home gifts in effort to make up for a misdeeds, she even still wore the pearls he gave her. However, Ethel did not want any gifts, she only desired to be Veronica's friend.

At school the following day, Veronica ran into the rest room crying after learning that Ethel's dad attempted to commit suicide; she snatched the pearls that her father had given her from around her neck, and fell to the floor, as Betty came to comfort her. She and Betty brought flowers that evening and took them to the hospital for Ethel's father, where they ran into Ethel and her mother, Mrs. Muggs. Veronica introduced herself as the daughter of Hiram Lodge, the man responsible for their troubles. Veronica apologized, wishing she could do something, which led Mrs. Muggs to suggest that Veronica tell the truth about her father's actions, how he was ruining lives. Once home, Veronica informed her mother of Ethel's father's attempted suicide, and that she was done lying for him. In class the next day, Veronica apologized once again for her family's action, which Ethel did not hold her accountable for, hoping they could still be friends. [10]

Before leaving for school that morning, Veronica had a brief encounter with her mother and her father's lawyer, Paul Sowerberry. He was there to prep them for their statements and help with Hiram's upcoming court hearing. However, Veronica reminded her mother that she still had no plans on helping her father. Mr. Sowerberry explained that she would not be asked any questions pertaining to her father's business arrangements, she only needed to speak to Hiram's character, in an effort to humanize him, which could possibly mean a lesser sentence. Unfortunately, Veronica still refused to testify on the account that her father had ruined many lives, he made his bed, so now he had to sleep in it.

In the student lounge, Veronica learned that when Archie was at the tree tapping ceremony with the Blossoms, he overheard Cliff Blossom say that he was responsible for Veronica's father being sent to jail, though they had yet to learn of a motive. At lunch, Veronica discovered via Betty that Jughead had never had a birthday party, so when Betty suggested that they throw him a low-key surprise party, she was completely on board. Ignoring Archie's negativity, Veronica loved the idea, any excuse to wear a cute party dress, she said, adding on that it should be a small party, solely consisting of the inner-circle. Just then, Chuck Clayton entered the cafeteria, fresh off his suspension, even though Veronica believed he should have been drawn and quartered for what he did, or at least expelled. He headed over to Ethel's table, with Betty not far behind, and when she returned, according to Betty, Chuck was apologizing, which Veronica refused to believe considering he did not have a contrite bone in his body.

Upon the discovery that the Blossoms were accountable for her father's arrest, Veronica thought it best to do some digging. Within a few of her father's files, she learned that over a course of 75 years, substantial monthly payments had been made from Blossom Maple Farms to Lodge Industries, until five months ago when Hiram was arrested. She believed that Cliff could have implicated Hiram in order to get out of paying the monthly fee, and she wanted to go public with this. However, Hermione refused let this information out as it would lead many to speculate that Hiram was responsible for Jason Blossom's Death, and she didn't need Veronica bringing up questions that no one else was asking. Having missed the review for the new choreography for Homecoming, Veronica was put to the back of the squad by Cheryl, in an effort to reduce any potential damage.

Though, she would not go down without a fight, Veronica challenged Cheryl to a dance-off, winner would lead the River Vixens during Homecoming. Following their routines, it was left in the hands of the Vixens to decide who won. most of which voted for Veronica. Some time later, Veronica paid her father's attorney a surprise visit at his firm, where she revealed that the Blossoms agreed to pay her family a perpetuity fee. However, Cliff Blossom attempted to end the payments, but when that failed, he got her father arrested, and the reason this has not come out yet was because it could possibly make Hiram the latest suspect in the Jason Blossom murder case. In the light of all this, Veronica was even less inclined to testify on her father's behalf, which is why Hiram sent her message from jail through Mr. Sowerberry, in which he essentially threatened Veronica and her mother.

That night, Veronica arrived at Archie's house in a foul mood, she informed Kevin about the meeting with her father's attorney, which did not go well, leaving her wit a less than partying mood. She greeted Jughead in Spanish as he and Betty returned to the house for the party, then heading off to the kitchen in tears before Jughead could even blow out his candle. Archie noticed this change in Veronica's behavior and asked her about it, though she was not willing to talk about it. Archie offered her a drink and then told her that his father and mother were gearing up to finalize the divorce, but this was through no fault of Veronica's mother, Archie assured her. Veronica then informed Archie that her father threatened to destroy her mother if she did not testify, saying Hermione was just as guilty as he was, but Veronica was unsure if he was telling the truth, and so the two of them hugged.

Not long after, the door bell was rang, followed by the entry of Cheryl and Chuck, along with several dozen of their classmates, all of whom were ready to party. As she headed towards the kitchen, Veronica recognized one of the party-goers, it was the same middle-aged serpent from the Twilight Drive-In with her mother, who Kevin informed her was Jughead's father. Chuck and Cheryl blocked the front door off as Jughead attempted to leave, announcing that they were all about to play a game called "Secrets & Sins", in which they spill all their secrets. The game started with Veronica, Cheryl questioned how getting a fresh started ended with Veronica defiling Archie in a closet, which was actually Cheryl's doing. Moving on from that, Cheryl asked about Veronica's father, and whether or not it was true that he illegally purchased the Drive-In.

While Veronica could not speak on her father, she could think of a dirty little secret, specifically Cheryl killing Jason. Veronica claimed that Cheryl loved him in a way that a sister should not love a brother, and as Jason got older, he saw it as strange, eventually choosing Polly over Cheryl, and in retaliation, Cheryl shot him in the head. Fed up with the disgusting turn the game had taken, Dilton Doiley volunteered to go next, revealing that he saw Ms. Grundy's car at Sweetwater River on July 4th and that Archie was there too. Veronica advised Archie to stay quiet, there was no need for him to join them in the gutter. As the night got later, this devious game quickly escalated into something more as Jughead and Chuck traded blows, resulting in Jughead's father ending the party.

Season 1 Episode 10 The Lost Weekend Veronica waking up in bed

Veronica wakes up in Archie's bed

Veronica sat on the couch with Archie and gave him a pep talk, reminding him that no one would remember anything come Monday, except for the fact that she accused Cheryl of Twincest. Archie wondered why he was the way he was, he kept wrecking things, which she could genuinely relate to, everyday, Veronica felt like there was a new secret or lie about her parents. Archie began to wonder what could have happened had he made different choices, like leaving with his mother to Chicago, which Veronica could not answer, but had Archie left, they would not have met, and that would have been a tragedy of epic proportions. They're all messed up, but out of everyone, Archie was the least messed up, Veronica said, and at that moment, the two of them began kissing. The next morning, Veronica woke in Archie's bed, while he laid passed out on the floor, so she kissed his head before leaving.

As she made her way downstairs, she had an awkward encounter with Jughead, who promised to keep quiet about her time spent with Archie. She then had a brief discussion with Smithers, in which he informed her that while her father may be a terrible man, her mother is an unequivocally good person. Despite her current feelings towards him, Veronica finally decided to testify on her father's behalf, but she was doing it for her mother, who she believed in. Later that evening at The Blue and Gold, Veronica informed Betty that she just testified on her father's behalf, while knowing that he hired the Serpents to trash the drive-in, so given recent events, it's possible the Serpents were hired to go after Jason as well. With that being said, Veronica wanted to help with Betty's investigation to learn the truth, no matter what it was. At The Pembrooke, she received a new diamond necklace from her father, thanking her for her testimony.[11]

Physical AppearanceEdit

Veronica is an incredibly attractive young lady with a slim and feminine physique. She has tan skin, long-straight black hair and big brown eyes. Despite her family's recent misfortune, in which her father was arrested and everything they owned was taken from them, Veronica has managed to maintain her fancy and luxurious wardrobe, consisting of everything from stylish and expensive dresses to Louboutin heels.



Season 1Edit


  • Veronica has shown to be excellent at singing and dancing.
  • She can speak Spanish.



See also: Category:Images of Veronica Lodge



  1. Riverdale pilot casts Camila Mendes as Veronica - EW
  2. Aguirre-Sacasa, Roberto (writer) & Krieger, Lee Toland (director) (January 26, 2017). "Chapter One: The River's Edge". Riverdale. Season 1. Episode 1. The CW.
  3. Aguirre-Sacasa, Roberto (writer) & Krieger, Lee Toland (director) (February 2, 2017). "Chapter Two: A Touch of Evil". Riverdale. Season 1. Episode 2. The CW.
  4. Lawrence, Yolonda E. (writer) & Krieger, Lee Toland (director) (February 9, 2017). "Chapter Three: Body Double". Riverdale. Season 1. Episode 3. The CW.
  5. Grassi, Michael (writer) & Piznarski, Mark (director) (February 16, 2017). "Chapter Four: The Last Picture Show". Riverdale. Season 1. Episode 4. The CW.
  6. Maxwell, Ross (writer) & Warn, Jesse (director) (February 23, 2017). "Chapter Five: Heart of Darkness". Riverdale. Season 1. Episode 5. The CW.
  7. Williams, Tessa Leigh & Zwart, Nicholas (writers) & Adelson, Steve (director) (March 2, 2017). "Chapter Six: Faster, Pussycats! Kill! Kill!". Riverdale. Season 1. Episode 6. The CW.
  8. Allen, Aaron (writer) & Anders, Allison (director) (March 9, 2017). "Chapter Seven: In a Lonely Place". Riverdale. Season 1. Episode 7. The CW.
  9. Cohen, Julia (writer) & Katzenberg, David (director) (March 30, 2017). "Chapter Eight: The Outsiders". Riverdale. Season 1. Episode 8. The CW.
  10. DeWille, James (writer) & Rose, Lee (director) (April 6, 2017). "Chapter Nine: La Grande Illusion". Riverdale. Season 1. Episode 9. The CW.
  11. Lundin, Britta & Paterson, E. Brian (writers) & Wilkinson, Dawn (director) (April 13, 2017). "Chapter Ten: The Lost Weekend". Riverdale. Season 1. Episode 10. The CW.

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